The agency understood the value of content and search engine optimization, so we got started immediately. It was a good thing too, because Google had to get re-accustomed to the website publishing new material again.
Then we started diversifying the nature of the content being planned. It couldn’t all just be about Facebook thumbnails and a collection of instagram tips. There’s so much more to digital marketing, and so many more services that the agency had to offer.
Of course, we planned out the topics by researching the monthly search volume for each topic before adding it to the calendar.