It starts with strategy
Because throwing money at your sales and marketing just flushes revenue down the drain.
I’m Andrew, and I want to show you how digital marketing really works.
You don’t need me to tell you that digital marketing has become the new norm for lead generation.
What you might not know is that digital marketing is also like an ice berg: people only focus on the 10% that they see, and their marketing crashes as a result.
Social media doesn’t drive your business. It comprises 3%-10% of most website traffic.
Email marketing is important, but it only nurtures leads. It can’t generate them.
Pay-per-click advertising has a built-in glass ceiling dictated by competitors with deeper pockets.
Few companies build consistent traffic for their sales funnels.
That’s why I started Webb Content. You don’t need to post on Facebook three times per day and you don’t need to spend $20,000 per month on an agency.
But you do need these three ingredients:
Long-term traffic growth that compounds over time.
Cost-effective traffic generation to feed your sales funnel.
A strategy to maximize visibility today and tomorrow.
That’s why I focus on growing traffic with SEO and content marketing.
Digital Strategy
Strategic content pulls your prospects into your sales funnel without them realizing it.
Search Engine Optimization
Generate consistent, long-term website traffic to feed your long-term sales funnel.
Content Marketing
Billions of pages exist on the web. Only high-quality content will break through the noise.
It turns out SEO and content marketing work.
Check out these case studies from real-world organizations just like yours.
The Broker
The Currency Exchange
The Non-Profit
I also love sharing what I know.
How to Fix Cumulative Layout Shift and Core Web Vitals for Divi 4.0 and Higher
Google’s introduction of Core Web Vitals as a ranking signal has put a significant strain on Divi website creators who rely on organic search traffic from Google. Cumulative layout shift has had a lot of those users stumped, and I was one of them. I found a way to...
How to Remove Fake Negative Reviews From Google
Bad Google reviews hit you in the gut when they show up in your inbox. It feels like a slap in the face, especially if you’ve made such an effort to run your business in a positive way. Reviews are some of your most important content—it’s a big deal when you run your...
How Long Does it Take for SEO to Kick in? Find Out With These 4 Websites.
Search engine optimization underpins almost every digital marketing strategy in play today, but many business owners find it elusive because it often takes time to see results. That begs the question: how long does it take for SEO to kick in? You'll begin to see the...
How to Fix Cumulative Layout Shift and Core Web Vitals for Divi 4.0 and Higher
Google’s introduction of Core Web Vitals as a ranking signal has put a significant strain on Divi website creators who rely on organic search traffic from Google. Cumulative layout shift has had a lot of those users stumped, and I was one of them. I found a way to...
How to Remove Fake Negative Reviews From Google
Bad Google reviews hit you in the gut when they show up in your inbox. It feels like a slap in the face, especially if you’ve made such an effort to run your business in a positive way. Reviews are some of your most important content—it’s a big deal when you run your...
How Long Does it Take for SEO to Kick in? Find Out With These 4 Websites.
Search engine optimization underpins almost every digital marketing strategy in play today, but many business owners find it elusive because it often takes time to see results. That begs the question: how long does it take for SEO to kick in? You'll begin to see the...
Setting Up Google Analytics in Tag Manager Like an Agency Professional
Seeing weird traffic patterns? Think you might be counting your own office traffic in analytics reports? You’re not the only one, and there are straightforward fixes for all of those problems. Google Analytics is the greatest gift to digital marketing since Tim...
I hired Andrew for his excellent editorial and organization skills, but he quickly became an important part of all of our marketing campaigns. He has a lot of experience with content, social media, influencer, SEO, and email marketing. It was a pleasure working with him and I would recommend him to anyone looking for a mature, hard-working digital marketer who enjoys puns.
Let's Talk About Your Next Play
Everything starts with strategy.
Let's talk about where you want to take your business and how content fits into that plan.
Coffee's on me.